Zimbabwe tourism shifts to digitisation

By Staff reporter | 10 Jan 2019 at 18:44hrs
Tourism
Zimbabwe has moved a stride towards implementing an efficient accounting model that enhances transparency and accountability, impacting the way data is gathered across the industry.

The online registration platform is a global initiative that recognises the power of digital platforms to facilitate tourism, develop product, gather data, access markets, and attract visitors.

Zimbabwe has embraced this innovation which authorities believe will have ripple effects across the tourism sector, enhancing accountability and tracking compliance to standards within the industry.

Finalisation of the online registration platform is expected before end of February, but the concept is already widely accepted within the industry with an uptake of the facility in its preliminary stage at 80 percent.

Apart from enhancing visibility, the online registration platform opens new avenues to realise revenue growth for the sector.

Essentially the tourism sector is revamping its operations and moving towards the twin focus on sharing the economy and preparing for the eventual implementation of a tourism satellite account, one of the requirements emphasised for the industry in the 2019 national budget.

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